In a list of 24 ways to increase your sales that I just read, the number 1 thing to do is:Have enough products available to sell. This is the same #1 reason for success (or failure) that Africa Imports wholesale customers give when we ask them what works in their businesses.
The article that I read said that you want to have between four and five times as much product on hand as you expect to sell. Customers will want more when they see more. Browsers find more choices that they want or need. You can lose more sales by not having products available than you can lose from almost anything else you do.
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