Selling Oils

The products that I love are the fragrance oils and wellness soap. I am slowly finding my groove in what I like and my customers. I use every product before I promote and sell it. My end goal is to have a small storefront for my family and my people.
~ Patricia in Pelahatchie, MS

Africa Imports Category Ranking

Category
Popularity
10

Repeat Sales
Potential
10

Profitability

8

Fragrance and essential oils are the 2nd best-selling category at Africa Imports. People love oils. You can burn them, wear them, use them in soap making or add them to your favorite lotions. Essential oils can give health and well being! Fragrance oils give people more for their money. Bypass all the alcohol, fillers, and chemical ingredients in perfumes and get a more natural product that smells better and has a longer-lasting scent.

When people buy oils, they come back for more and try other fragrances. Oils are easy to display on your store desk, burn in your shop, or to recommend to friends and family. You can even mix up oils to make your own signature blends. Oils are inexpensive and require hardly any investment. They are one of the best ways to grow your business faster.

Best Methods for Selling Oils

Display oils on your store counter. When people are about to leave a shop they often can't resist getting one last low cost product. Fragrance oils are inexpensive, fun and customers come back for more.
Burn oils in your store or home where your customers are. When people comment on the amazing scents show them the oil that you used and show them more oils. And don't forget oil burners.
Get a sample set of oils and let your customers smell and sample them. Trying different products is the best way to get customers interested.
Offer a promotion in your store and use oils as an incentive! Promotions like “Buy 2 oils, get one free” or “Spend $10 and get one free oil sample” are a great way to get people to try out oils and increase your sales.