Having a successful business can be as easy as offering one bar of soap! I have used it, others have used it, and you can use it too. It’s called ‘The Drug Dealer Method’. No, it’s not illegal or immoral. In fact, you will be helping countless people, and be making more customer friends than you could with other business building tools.
Because these are things that almost everyone needs, soap and personal care products are easy for almost anyone to buy. They don’t cost a lot of money, and people will come back for more over and over again.
But people need to try just a little bit before they know what they are missing. Start them off with a free sample! When I visit our customers and prospects, I sometimes give people a free bar of soap. Even when people are too busy to talk with me, they pay attention when I hand them this gift. These
people will remember me every time they take a shower, or use their new soap for the next few weeks.
I used to think this was a great idea, and it was, because it worked. Lots of people remembered me, and called me back, who might never have called if they didn’t get the free soap. But then one of my customers gave me his ‘drug dealer’ method, which is even better.
You can spend less money, and make faster sales by giving away instead of a whole bar, just a part of a bar of soap as a free sample.
When it comes to skincare, you can have a captive audience by offering natural alternatives at prices anyone can afford!
Your customers will want to try even more products after you give them a sample
Slice a bar of soap into thin pieces that you can use for samples. You can get as many as a dozen samples from a single bar of soap!
How this can help you grow your business:
- Get more sales
Because you’ve given a potential customer a sample, they will almost certainly come back for more.
- Spend less money
A single bar of soap can give you a whole stack of samples to use. Just think, one $2. bar of soap can get you twelve new customers!
- Get more customers
Free samples instantly attract attention and new customers.
- People will want your product
It is easy to buy a bar of soap, plus the customers want the soap. They’ll keep checking back to see if you have more!
- Make faster sales
Tell your customer to use the sample right there, they will almost always buy the rest of the bar or more bars from you right then and there!
- Get free advertising
Getting something for free is much more memorable then buying something new. Your customers will go on to tell even more people about you and your products.
- Market more of your products
After customers try your soap, they will want to see what else you have to offer! You can show them the other soap or personal care option, or
whatever you have in mind. It’s easy and fun.
|After someone buys the soap from you, they are much more likely to try out the other products that you offer. This is the perfect opportunity to introduce people to shea butter,coconut oil, and dozens of other natural products. For most people, just using one of these natural products will have them hooked. This is why we call this the ‘drug dealer method’. The big difference is that you are giving people the chance to find something that helps them, instead of hurting them. But after people experience these benefits first hand, they will be back again and again.|
You can use this same method with oils and other personal care products. If you meet someone who has never used oils before, try this. Pick an oil that your customer will like or remember; tell them to rub a finger full onto their wrist; let them know that this fragrance will last for dramatically longer than a regular perfume, and they will notice it more as the time passes. If it is the evening, let them know that they will wake up in the morning with this aroma (if they don’t take a shower the same night). They will, and it will make a big impression on a lot of different people.
|If you can build up a core group of customers who each purchase just $50 per month from you, you will have a base that supports you while you continue to build your business more. You will have customers who come to you for some of the other products that you offer. You will grow faster. You will get more free advertising when people tell their friends about the ideas that they got from you. Remember, it’s as simple as starting with one bar of soap!|
If you are ready to try this idea right now, you can get 30 different sample soaps for only $1.66 per bar. You can order the set of 30 sample soaps (item #M-S001) right now by going to africaimports.com, and looking in the soaps category. You will find a huge selection of wholesale soaps, and soap kits to put you on the road to being your own boss, making more money, and getting more happy customers.
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