How to know the best things to do

I get calls and emails from customers trying to figure out the best thing to do to get more customers. It is hard to know the very best thing to do; and none of us has a lot of time to So it makes sense to think through these things… at least a little bit.

The best thing for many of these people is to stop trying to figure out the absolute best way to get customers; and to just start trying some ideas that they do know. Instead of overanalyzing what to do, just do something. You will figure out the rest faster once you have tried a few things on your own. Use the ready, fire, aim approach.

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