Who are the best customers during slow times?

“Thanks for the follow up communication! Nice touch. Very pleased. Quality and price great. Shipping time unreal, cause I always need something yesterday. Will be back, saw many interesting items. oh yeah, extra points for the customer service.”
Debora from Louisville, KY

A famous sales researcher, studied sales teams during hard times and found that the most successful sales teams focused on their best customers and products. The less successful sales teams chased every deal they could, acting almost desperate at times.

Do you know who your best customers are? What have you done with them or for them lately?

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